Discover How to Acquire the Wealth
That Has Always Belonged to You.

I'm Reynold Jay and I'd like to explain how this project began for me. I had recently completed a book and still felt a compulsion to write. I also had completed reading volumes of scientific journals, business books and motivational books. I began my project with only a vague notion that I had something bottled up inside me that I had to let out. I really didn't know what it was. I needed an escape valve and writing it all down seemed the best answer.

I began with what I thought was a meandering mix of ideas, but the ideas flowed freely from one to the next and in a few hours I had typed over eight-thousand words. I finished the work at six A.M., tossed the thirty or so pages in a drawer and fell asleep exhausted from my writing frenzy. Weeks later I came across the manuscript as I was cleaning out a desk. My first impulse was to toss the manuscript in the wastebasket, but instead I decided to give it a quick reading merely because I was curious what I might have written in such a fever in the middle of the night. As I read the manuscript, my hands trembled and my heart quickened as I was amazed at the incredible text I held in my hands.

The ideas flowed beautifully from one idea to another. When I read the last word, I realized that I had created a masterpiece of philosophical thought. Like a key stone to an archway, every idea had its correct place and more importantly the total was much greater than the sum of its parts.

I had read nearly every motivational book in print, but I felt this easily surpassed anything that had ever been written. Every motivational book I had ever read had always struck me as missing something essential - like a solid foundation that was just not there. The pages I held in my hand represented the missing key in everything I had ever read.

I immediately realized that I had actually possessed most of the information that had created wealth for myself over the years. My friends and associates often joked and said I possessed the Midas touch. It was a correct observation; everything I touched became profitable. I never failed at anything. Even I was incredulous at my accomplishments.

Now I knew why. I held the revelation in my hands and was overcome with a desire to share it with the world. Everyone could be rich! No person on this Earth need be poor if he possessed this simple information. A person would not need to be particularly smart, gifted, clever, or calculating either.

I quickly realized that much of the text needed more explanation, gaps were to be filled and examples were needed to make a particular point. Since I was a businessman, educator and writer I possessed the skills to begin the most important project of my life. I felt that my project might be remembered like Leonardo is remembered for his Mona Lisa and Columbus for his America.

Like a beautiful jewel, Born To Be Rich can be appreciated many times. Those who have read the book have told me that they often find themselves opening the book to a random page and rediscovering a treasured passage. Some have told me that they read a page or two every day for inspiration and guidance throughout their day.

Unlike other motivational books which offer bits and pieces Born To Be Rich offers a firm foundation for your acquiring of wealth. The title of the book Born To Be Rich, is right on target. You will examine as never before the reasons for which you were born. A major section of the book answers the question, "Why were you born?" Part of the answer lies in an exciting new science, socio-biology, the study of man when examining his biological peculiarities. Born To Be Rich extends this revolutionary science into new ground.

Another important section of the book tells you exactly how to create wealth for yourself. Choose your own lifestyle; you might be an employee, own a business, or whatever and you will end up wealthy in all instances. Follow the basic guidelines to end up with great riches every time.

Discover within these pages the importance of your subconscious mind. Discover how compulsion, dissatisfaction, greed purpose and faith can be used to create great wealth for yourself. Then learn the ten misconceptions that might be inhibiting your production of wealth.

You may be asking yourself if you really need this book. If you are absolutely sure you will be wealthy when you retire you don't need it. On the other hand if you have some doubts, Born To Be Rich could change the course of your life. I'm offering a no questions asked, money back guarantee if you feel that you will not create great wealth for yourself after reading this book.

This book represents the dawn of a new era from which all other motivational books will be judged. Everything you have ever read up to this point, although helpful, is now somewhat obsolete. Anything which follows will be judged against this book. In the same manner that the computer chip has revolutionized our information system; this book will revolutionize the way we acquire wealth.

If you should select to go into business in order to begin producing wealth for yourself, you'll need the companion book How To Think Small Business For Big Profits $9.95 Some of the highlights:

• Discover the 12 common mistakes of small business owners and learn how to avoid them.
• Learn why you should start small and allow your enterprises to grow slowly.
• Learn the foolproof method for eliminating risk.
• Learn the nuts and bolts of setting up your business.
• How, why, when to incorporate, licenses, drawing up agreements, advertising, systems analysis, employee management, banking, when do you need a bookkeeper? etc.
• Find out how to turn your hobby into a profitable business.
• Discover how to start your business from your home.
• Learn how to advertise effectively. Obtain free advertising.
• Advertise in a cost effective manner and how to judge its effectiveness. See how to plan an advertising campaign on a limited budget.

Copyright © 1999 Reynold Jay

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       Imagine yourself alive during the time of Huck Finn and Tom Sawyer, living an easy life on the peaceful banks of the Mississippi  without a care in the world, sitting in the summer sun wondering if the catfish would take the bait.

       As you sat there relaxing, you noticed many items floating down the river and decided to reach out and try to scoop up anything that looked interesting. If there were any law of  the  river , it would probably be that you could keep anything you found floating there unless it was claimed and identified by the owner who had lost it.

       An old boot floated toward you. You retrieved it, decided to keep it in case a matching boot came along. After awhile, when another boot did not appear, you started to learn that the items that floated easily up to the bank were usually almost worthless. The more interesting things seemed to float by a few feet beyond the river's edge.

       Though you had not intended to get wet, you decided to wade out a few feet so you could retrieve some floating items of more value to you.
       After  several days of fishing and retrieving items floating near the bank, you decided that you were getting things of limited value. You made a plan to venture far out into the river in search of more valuable floaters.

       You traded all the items you had recovered up to now for a small rowboat and began to scavenge successfully for more interesting discoveries. While recovering  an interesting piece of driftwood one day, you watched in amazement as an old abandoned barge came drifting down the middle of the river. Though other abandoned barges floated down the river from time to time, and were quite common, this one glistened spectacularly from a great distance. As it floated closer, you gazed in incredible disbelief at diamonds, rubies, silver, gold, and other treasures that defied description.

       You rowed toward the astonishing site, but it drifted past you and out of sight before you could reach it.

       You tossed and turned in your sleep with distress that night. You kept seeing the barge floating past you over and over again. Soon you began to wonder if it were only a mirage sent to haunt you. In your restless sleep, you reached out for the great treasure barge, but it always drifted beyond your grasp.

       When you told your friends about all this, they laughed and said you had been out in the sun too long. Undiscouraged, you began plans to possess any treasure that might come floating down the Mississippi, regardless of the personal cost to you.

       Though your two closest friends were skeptical of your vision, you eventually persuaded them to help scavenge the river every day for useful items. The three of you thus formed a team for a common goal, dividing duties so that you would have a better chance of retrieving any great treasure that might eventually drift down the river. One friend scavenged , the other sold the retrieved items to a junk dealer, and you obtained a bank loan in order to purchase an old tugboat badly in need of repair.

     One day while you and an associate were working to restore the old tug, the partner in the rowboat signaled from a half mile off shore , indicating that something valuable was drifting down the river. Soon he rowed ashore and reported that he too  had seen a treasure barge loaded with gold, silver, diamonds, and immense treasures.

       Greatly excited, the three of you began working furiously night and day to restore the tug and outfit  it with everything needed , such as rope, shovels, wheelbarrows and food. You felt you must be prepared for any action necessary to recover the treasure.

       Several months went by without incident. Your fellow workers sometimes became discouraged, but you pulled them through with your persuasiveness, charm and cheerful disposition.

      To pass the time, the three of you decided to clean up the riverbank site which had become a second home. You set up a picnic area for tourists and offered a ferry service across the river for a small fee. You also built a refreshment stand, began to rent rowboats to other scavengers, and sold bait and tackle to passing fishermen.

     After many months, you were ferrying tourists across the river ford about a mile from the great rapids when a familiar glimmer caught your eye. You dropped off your passengers on the dock, then called your two team members together and headed the old tug full throttle toward the center of the river. Your team was ready. Anything that came floating down the river was yours!

        The barge floated into full view and displayed  a wealth of treasure ten times larger than your first sighting. You began to wonder if the three of you could wangle all of this incredible wealth onto the safety of the shore. While you were trying to decide whether to guide the barge ashore or load its treasure directly onto the tug, two more treasure barges drifted into view  directly behind the first. They bore wealth that far surpassed your wildest dreams!

         Your team set about its task. One partner jumped from the tug and boarded the first barge. The other tossed him a rope with which to secure the first barge to the tug. In a similar manner the second barge was secured to the first, but the other teammate indicated that the third barge was taking on water and its treasure would need to be loaded directly aboard the tug.

        The tug and barges were immediately secured into a circle that allowed the loading of the treasure from the third barge, using shovels and wheelbarrows. After an hour of furious activity, the third barge began listing badly, so you decided to abandon the remainder of its treasure in the interest of safety.

       Your team towed the first two barges ashore, where a large group of your friends had gathered during the excitement. No one was laughing at you that day.

       It took about a week to tally up the treasure. Then you and your partners celebrated at a dinner party on the old tug. Comparing the wealth of the great treasure barges with the profits from your daily activities, you discovered that your daily business would bring in nearly as much in the long run as the treasure barges.

       You felt good. You had created a thriving business, and your team members would be your friends forever. It did not matter whether another treasure barge ever drifted down the river. You had proved to yourself  that you could make your dreams become true.

           In our story of the treasure barges floating down the Mississippi River, a person who believes in lucky charms would be content to sit on the bank of the river waiting for things to float up to him. Whenever a great treasure floated beyond his grasp, he would complain that it was his bad luck that it didn't float up to the shore for him to claim.

       All diamonds have a grain. This is important to diamond cutters since cutting against the grain will shatter a rock, while cutting with the grain will divide it as anticipated.

       The direction of the grain  within the great rock was not apparent and the experts divided into two camps. Some felt the initial tap which would split the rock should be from a certain point, while others had selected another point. The owner of the rock indicated to the greatest expert that the decision was up to him and that he placed his trust in the expert's hands.

         The day before the cutting was to take place, the expert  gazed at the rock for the last time and noticed a fault line within the stone that was previously unnoticed. This new discovery also changed the dispute about the direction of the grain. Ultimately, the expert  chose a third  possible point for the initial tap.

       He tossed and turned all night  and when the moment arrived for his work, his hands trembled with fear. He had awakened that morning with the decision to cut the stone according to his discovery the night before.

       The decision was firm. He walked up to the stone with the hammer and chisel in his shaking hands, made a decisive firm blow to the stone,  passed out, and fell to the floor.

       When he recovered, he looked at the stone which was divided into two perfect pieces. The world's first and second largest diamonds were eventually fashioned from these two pieces.

       The cutter's decision was a conscious decision that very likely did not correspond with his subconscious mind.  These two opposing factions within the brain ultimately caused the cutter to pass out. While his conscious mind was saying, " You are correct." a little voice inside was saying," You're going to blow this one."

"The Mystical Force that binds all living matter is the instinct for survival.  Since we are all destined to die, the  Force tells us that we can survive through reproduction. Hence, self-preservation and our sexual drive are the strongest of human forces. No other forces within drive us so intently..."